A clear sales strategy: 100% specialist trade

A premium product requires premium advice - and premium surroundings. So a clear sales strategy with no back doors has long been a key aspect of our company philosophy. MeisterWerke products are only available from specialist trade.

This consistency pays off. MeisterWerke can rely on its growing number of loyal specialist dealers, who in turn seek a reliable manufacturer. We invest a lot in this partnership - our product development is consistently oriented to the interests of specialist trade.


With our ´MeisterWerkstatt´ we offer a training centre in which we promote the skills of thousands of professionals from specialist retail and trade. And here the programme goes way beyond communicating the strengths of the MeisterWerke product line. We also consistently strive to keep our logistics process, from warehouse to delivery and our marketing service, closely attuned to the needs of our dealers.